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Communication, Strategy, and Politics Series

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Series editors: Thierry Giasson (Université Laval) and Alex Marland (Memorial University)

Communication, Strategy, and Politics is a ground-breaking series from UBC Press that examines elite decision making and political communication in today's hyper-mediated and highly competitive environment. Publications in this series look at the intricate relations between marketing strategy, the media, and political actors and explain how this affects Canadian democracy. They also investigate such interconnected themes as strategic communication, mediatization, opinion research, electioneering, political management, public policy, and e-politics in a Canadian context and in comparison to other countries. Designed as a coherent and consolidated space for diffusion of research about Canadian political communication, the series promotes an interdisciplinary, multi-method, and theoretically pluralistic approach.

Framed

Brand Command
Canadian Politics and Democracy in the Age of Message Control
By Alex Marland

An eye-opening look at how political parties and the government use branding strategies and the implications that this has for Canadian democracy.

2016, 528 pages, 6 x 9"

 

Framed

Framed
Media and the Coverage of Race in Canadian Politics
By Erin Tolley

Shows how racialized news coverage influences the opportunities and experiences of political candidates and incumbents in Canada and, in turn, the outcomes of elections and democracy.

2015, 256 pages, 6 x 9"

 

Political Communication in Canada

Political Communication in Canada
Meet the Press and Tweet the Rest
Edited by Alex Marland, Thierry Giasson, and Tamara Small

Explores how Canadian political institutions, the media, and citizens are adapting to a fast-evolving media environment and the effects this is having on Canadian democracy.

2014, 272 pages, 6 x 9"

 

Political Marketing in Canada

Political Marketing in Canada
Edited by Alex Marland, Thierry Giasson, and Jennifer Lees-Marshment

The first book-length exploration of how marketing tools and concepts are transforming elections and politics in Canada.

2014, 320 pages, 6 x 9"

 

 

   


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